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Who we are

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Our BID Area

Our BID Area

Our Vision

Explore our vision & mission for London's West End

Our Team

We are a results-driven team delivering for our members and partners

Our Governance

Explore our corporate governance principles

Our Partners

We work closely with a range of partners across the public and private sectors.

What we deliver

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Representing

Championing The West End International Centre to all levels of Government.

Marketing & Activations

Attracting customers and driving spend

Street Management

Ensuring London’s West End is a clean, safe and welcoming place to visit.

Insights & Performance

Providing expert in-depth analysis

Investment & Promotion

Promoting London’s West End to global markets

Our District

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Transformation Projects

Working in partnership to deliver new public realm projects throughout London’s West End.

Our Key Neighbourhoods

Explore our iconic streets.

A Sustainable District

Creating a more sustainable district.

Community

Working in partnership to deliver for our wider West End community.

Insights & Performance

News & events

West End Community Hub

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