Management & Security

It is essential that the quality, cleanliness and safety of the West End matches up to its world-leading retail and leisure mix, so that visitors don’t just benefit from the best shopping but also the best experience.

We provide the following street management services for members and customers to ensure that the West End is a clean, safe and welcoming place to visit.

Clean Team

A world-class destination needs world-class cleanliness and public realm. In addition to the services provided by the local authority, our clean team works tirelessly to make the West End a more pleasant environment to visit, shop and spend time.

In 2017 our Clean Team deep cleaned 14 football pitches worth of pavement across the district.

Call the Clean Team on 07920 086 324 or email and they will respond within 30 minutes.

(Mon-Sat, 10am-8pm and Sunday 12.30pm-6pm). Out of hours contact 07920 086 324.

We also have an Environmental Officer who checks the condition of the streets across the entire BID area daily and report any issues to New West End Company.

Security Team

We’re committed to keeping the West End a safe and secure place for visitors and for retailers, hoteliers and restaurateurs.

Our Street Security Team diligently monitors the neighbourhood. The team has a constant presence on our streets. They are in direct radio communication with members and the Police to deal with any issues or concerns swiftly.

Last year our Security Team dealt with over 1,000 anti-social behaviour incidents including beggars and rough sleeping.

For more information on our security services and training available for members visit our Security page.

Contact the security team on 07900 738 810 or

Improving air quality

Reducing traffic and improving air quality are major priorities for the West End to make it a safer and cleaner environment for visitors, employees and residents.

In April 2019, following a successful waste consolidation pilot on Bond Street, which led to a 95% reduction in waste vehicles, New West End Company launched a preferred supplier scheme for members, aiming to reduce vehicles in the West End and save businesses money. We have selected three suppliers that can provide waste and recycling collection and business supply services. The more companies that use the same suppliers means fewer vehicles in our district and better air quality for all.

To find out more about the scheme, download our brochure here.

For further details on improving air quality in the West End, please contact


Helping the Homeless

We support The Connection at St. Martin’s in the Field in the work they do to help thousands of homeless people in London a year recover from the trauma of homelessness. Located in the heart of central London, The Connection works around the clock to provide immediate relief from homelessness and long-term support leading to housing, work and independence.

For more information, please contact James Lawley Barrett on 


We work in partnership with disability organisation AccessAble to make the centre of the West End more accessible for disabled people.

AccessAble’s Detailed Access Guides tell you all about a venue’s access – hotels and guest houses, places to eat and drink, places to visit and much more. Everyone’s accessibility needs are different, which is why having detailed, accurate information is so important.

Check out access information for New West Company (or affiliate streets) before you leave home or on the move using AccessAble’s Website and App.